About Me
As a design leader, my approach is rooted in servant leadership, where I prioritize the needs and growth of my team members above all else. I believe that by supporting and empowering my team, we can collectively achieve excellence in design and foster a culture of collaboration and innovation.
My Story
From the age of 5, I embarked on a journey that would shape my life's passion. Back then, it was simple sketches of costumes, but even then, I found myself entranced by the world of design. My love for design never wavered, but I also discovered another passion along the way—psychology.
I was always intrigued by the inner workings of the human mind and had a genuine desire to help others. My educational path led me to a program that delved deep into psychology, emphasizing statistics for human behavioral studies and research over clinical therapy. It was during this time that I realized how my background in psychology seamlessly aligned with the world of UX Research.
Today, I find myself in a field that beautifully merges my passions.
My love for design, my fascination with the study of human behavior, and my unwavering passion for making a positive impact on others' lives. UX design allows me to create meaningful experiences that are not only aesthetically pleasing but also deeply attuned to the needs and behaviors of the people I aim to serve.
Design Leadership Skills
Design Advocacy
Promoting user-centered design principles and fostering cross-functional team alignment and appreciation
Project Leadership
Planning and executing an aligned design vision, ensuring on-time delivery of research and design deliverables
Management
Leading team of designers delivering feedback on work, mentoring, and fostering growth for both Junior & Senior Designers
Team Alignment
Engaging with stakeholders and developers to align design efforts with business goals, tech feasibility, and user needs
My history
My passion lies in collaborating with a wide spectrum of companies, from enterprise clients to small businesses. It's awe-inspiring to witness the profound influence design wields in enhancing the experiences of countless users within larger corporations. Equally fulfilling is the knowledge that design can be a catalyst for small businesses, igniting growth and reshaping revenue outcomes. Ultimately, my purpose revolves around using my creative talents to serve others, leaving a positive imprint through design.
October 2023
March 2022
April 2015
April 2012
What clients say
Stories of Successful Design Collaborations with Clients
“Ask Sam is now live...and it's already answered 1.5 million questions. Innovation like that doesn’t just happen. It takes people on different teams – on different continents – all working together, chasing the sun, and staying focused on serving the end users of their products." Hear testimonial from J. Furner
“The Sam's team is doing a great job of transforming the way we work. They're developing new apps for associates to improve speed and productivity. A great example is the Ask Sam app. Using technology to solve problems has become a mindset for Sam's Club, and I'm pleased with the progress the team is making."
“We could not have built this without your leadership and design expertise. You were instrumental in making Ask Sam a world class product.Thank you to you, and Brynne for everything you did to help make sure we are delivering top quality work and not only meeting - but exceeding user expectations."
“We could have not built this product without your help and design leadership. Even though we are technically a client, our developers and entire team view you as one of our own. Thank you for all that you have done to help OM become what it is today. Your leadership and expertise is truly invaluable. ”
“We couldn't have built Offer Manager without your help. You were brought into a tough situation with hesitation from a team of developers and quickly built trust and turned that around. Your research and design skills were invaluable. We really enjoyed working with you and felt like you were truly a part of the team.”
Follow Me on Medium
